Michael Kalmanovitch: An Inspiration For Change

In April this year, I got to spend some time interviewing Michael Kalmanovitch - owner and founder of Earth's General Store here in Edmonton. While the purpose of the interview was to prepare a piece for print, it never got published, which I always thought was a shame. A shame because it's a good piece but more so because Kalmanovitch is deserving of every bit of publicity he gets. After reading Prana's most recent monthly newsletter in which Earth's General Store was mentioned, I decided that I'd very much like to share my original piece on Kalmanovitch, so here it is:

Michael Kalmanovitch displayed his usual, friendly demeanour when I met with him on an overcast Monday morning, inviting me to sit in the quiet corner of his store that is the library - an impressive collection of books and DVDs on social justice issues. I’ve long been a fan of Kalmanovitch’s establishment, Earth’s General Store, located at 9605 82^nd avenue. I first stumbled upon it at the old location, above Gordon Price Music on 108^th street and 82^nd avenue. I love visiting Earth’s General Store, so much so that in the past, I hauled my son up the many stairs to the old location in his stroller and back down again just to browse. Kalmanovitch was equally friendly back then, once offering to help me down the stairs with the stroller and often engaging in small talk. Modest and unpretentious, you’d never know he was the owner unless he told you so.

Kalmanovitch was born in Sarnia, Ontario, spent his teenage years on the Isle of Wight in England, and moved to Edmonton in 1973 for a summer job. Kalmanovitch doesn’t hesitate to tell me that from then, he worked in the oil sands in Fort MacMurray until 1977, after which he pursued work in the heavy equipment, mining and warehousing industries. His honesty is a reflection of authenticity and testament to what he stands for the most – change. 
Kalmanovitch’s personal movement towards change began when he was about 12 years old and perceived that his house was "lit up like a Christmas tree" - this had a profound affect on him. In 1969, he moved back to England where he contributed to gathering coal for his and his family’s energy needs. His actual change in consciousness really began to take hold when he read Canada as a Conserver Society, a report published by the Science Council of Canada over viewing the importance of implementing more sustainable policies for the future. Throughout the 80s, Kalmanovitch got into composting and bicycling as his primary form of transportation. In 1986, he got involved with the Edmonton Bicycle Commuters. In and around that time, he was doing workshops on a well-rounded approach to a more environmental lifestyle for the Environmental Resource Centre.

This brings us to 1990, a year that Kalmanovitch calls the start of the “second wave of environmentalism”. It was the 20^th anniversary of Earth Day, which drew in record numbers of interested earthlings. Kalmanovitch reflects, “People were hungry for the shift, realizing that we are all consumers and a lot of consumers are looking for better options”. At this point, Kalmanovitch drew up a plan for Earth’s General Store, which he conceptualized as being “a tool to help create change”. Earth’s General Store opened in 1991. The store had “tough times” and Kalmanovitch worked in Nunavut as a mineworker to make ends meet. The tough times have morphed into a flourishing and effective business that has expanded over 3 times its original size.
 
I asked Kalmanovitch how he stays grounded in the midst of city life and within a society driven by consumerism, to which he responded, “I don’t”. He explained that, “if I let it all in – all the sadness – it will kill me”. How then does Kalmanovitch deal with “all the sadness”? Action. Kalmanovitch affirms that “the antidote to sadness is action” and he’s always taking action. These actions don’t have to be huge to have an impact. Kalmanovitch is a firm believer that little changes can collectively affect the whole. He mentions the Hundredth Monkey Effect, a phenomenon that explains the potential for shifting of the collective consciousness once a portion of the population achieves a particular awareness. According to Kalmanovitch, small things we can all do to impart big change are composting, picking up litter, avoiding idling, which he considers to be “crippling”, “pre-thinking” by always carrying your own travel mug and bringing your own plate and cutlery to events like Heritage Days, sharing, so as to reduce consumption, eating organic and buying locally. Most stirring is Kalmanovitch’s suggestion that the greatest small move of all is to, “of course, love lots more. Because with love comes caring, compassion, empathy and nurturing.” 
 
Kalmanovitch speaks passionately on the topic of politics, throwing in a couple expletives to express how mind-boggling he finds politicians’ salaries to be when “they’re not even doing a good job!” On this note, we discuss that if he could rid the world of one thing, it would be avarice, which is defined as insatiable greed. Kalmanovitch is most offended by avarice at the expense of others. He encourages people to vote so as not to perpetuate the disenchanting status of our current political platforms and aspires to adopt a more positive approach, possibly even getting involved one day.
 
Considering Kalmanovitch’s ultimate sense of purpose, to inspire change, he can be proud of the impact he’s had in Edmonton. With many Edmontonians visiting Earth’s General Store and sharing how they’ve changed because of the store, Kalmanovitch will be missed if he decides to relocate to Ottawa where he believes he can influence even more change. Regardless of where he goes, based on the Hundredth Monkey phenomenon, Kalmanovitch’s efforts will be lasting and reverberate throughout the collective consciousness of Edmonton and beyond.

Roberta Shepherd for Prana Holistic